The following books are currently available through our press.
Happy R.A.V.I.N.G. Customers, Six Powerful Steps to Grow Your Business with Exceptional Customer Experience
Today, in order to survive, companies must center on improving the experiences they provide customers. In “Happy R.A.V.I.N.G. Customers!” (February 2014), a new business leadership book authored by Carol Buehrens, you’re walked through a six-step process that’s key to customers staying loyal to you and your company’s brand. To remain profitable in business today, you need more than just satisfied customers – you want customers who love you and RAVE about your company.
Having RAVING Customers is a powerful concept. They act as your marketing agents, impacting your brand charisma and positively directing new customers your way. By following the practical steps provided by Buehrens in “Happy R.A.V.I.N.G. Customers!”, you’ll learn how to refocus your strategy, goals, and your employee culture on what counts, your customers. You’ll also be provided a wealth of tools and templates, from interviewing techniques to journey mapping, to employee rewards and motivational posters, which you can put to use immediately.
Don’t let your customers become “out-of-scope” where employees and projects are concerned. Help move your culture from being process-driven to customer-driven by following the ideas and techniques in “Happy R.A.V.I.N.G. Customers!”.